Tag Archives: Wine2030

Tigs talks to wine marketing guru Dr Steve Goodman

I recently had the pleasure of interviewing Dr Steve Goodman of the University of Adelaide Business School for the Wine2030 network. The full article can be viewed at Tigs talks to wine industry and wine marketing guru Dr Steve Goodman. … Continue reading

Posted in Social media, South Australian wine, Wine2030 | Tagged , , , | Leave a comment

Coriole releases at the zoo!

On 4 August 2011 I was delighted to be invited along to the release of several new Coriole wines, a winery renowned (in my experience at least) for its interesting varietals – I am a fan of their fiano and … Continue reading

Posted in Cabernet sauvignon, McLaren Vale wine, New World wine, Sangiovese, South Australian wine, Syrah/Shiraz, Wine varietals and blends | Tagged , , , , , , , , , | Leave a comment

Adelaide’s Wine2030 reaches out to the Gold Coast

Wearing my Wine2030 hat I flew to Brisbane to visit wine educator and friend, Steve Knight, and to talk about the University of Adelaide’s Wine2030 network to his students at Bond University on the Gold Coast – a beautiful venue … Continue reading

Posted in New World wine, Social media, Wine events, Winemaking, wine appreciation and viticulture courses | Tagged , , , , , , , , , , , | 1 Comment

Tig’s Ten Commandments for Engaging in Social Media

I think it is probably true that anyone who starts to engage, or increases their engagement, in social media has a level of uncertainty and insecurity about how to approach this whole area. By social media I include all communication … Continue reading

Posted in Social media | Tagged , , , , , , | 2 Comments

D’Arenberg – traditional trailblazers ticking all the boxes!

On a cold Wednesday evening in June I went with some friends to a tasting of d’Arenberg wines at Fassina in Somerton Park, Adelaide. Anyone who lives in Australia and drinks wine knows of d’Arenberg and would instantly recognise the … Continue reading

Posted in Cabernet sauvignon, McLaren Vale wine, New World wine, South Australian wine, Syrah/Shiraz, Wine events | Tagged , , , , , , , , , , , , , | 8 Comments

International #Chardonnay Day!

Thursday 26 May 2011 was International #Chardonnay Day! I saw this event being advertised by Rick Bakas the first director of social media in the wine industry in April 2011 when he toured Australia, as he kicked off this trend … Continue reading

Posted in Chardonnay, McLaren Vale wine, New World wine, NZ wine, Social media, South Australian wine, Wine events | Tagged , , , , , , , , , , , , , | 3 Comments

Want to know the key issues facing the wine industry? Ask them!

During 2009 I took time out from my economics consulting job with the South Australian Centre for Economic Studies to work a vintage at Haselgrove winery in McLaren Vale. Prior to this I worked in a wine retail outlet in … Continue reading

Posted in Barossa wine, McLaren Vale wine, New World wine, South Australian wine | Tagged , , , , , , , , | 2 Comments