Montana? No – Brancott Estate

Montana, one of the best known and largest wine brands in NZ, is changing its name to Brancott Estate. It is already known by the new name in the US. Pernod Ricard NZ, the owners of the Montana brand, say that it makes sense to name the wine after the Brancott Vineyard which was Montana’s original Marlborough vineyard and where sauvignon blanc was first planted in Marlborough.

http://bit.ly/cLB8bf

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About tigchandler

English-born, lived several years in Wellington, NZ, then in Adelaide, South Australia, and recently moved back to New Zealand. With an economics background, I have worked in researching wine consumption patterns, marketing, economics and social media at the University of Adelaide. I also worked a vintage and in wineries in McLaren Vale so have seen both the research/analytical side of the industry and the practical/hands-on side. I have retail experience and many ongoing industry links all around Australia and overseas. This blog reflects my ongoing passion for everything related to the wine industry.
This entry was posted in New World wine, NZ wine, Wine news and tagged . Bookmark the permalink.

One Response to Montana? No – Brancott Estate

  1. Pingback: Tweets that mention Montana? No – Brancott Estate | Tigchandler's Blog -- Topsy.com

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